Marketing Strategist & Digital Experience Designer

Rooted in sand and free-spirited

Florita Beachwear is a B Corp-certified brand with an international presence, celebrated for its commitment to slow fashion, sustainability, and showcasing the cultural and aesthetic richness of tropical Brazil. The brand highlights local artisanship, natural materials, and upcycled designs, embodying a thoughtful and ethical approach to fashion.

Global Recognition: Featured in British Vogue and Harper's Bazaar, with certifications from ABEST and Eco-Age for sustainability and ethics.

In collaboration with key partners and our dedicated team, we are committed to crafting a brand that authentically mirrors Florita's essence. Our shared dedication to leading ethical and sustainable practices propels us towards a future where our brand contributes to a more conscious and thriving world

Created a website that reflects the brand's values and tropical essence while curating a cohesive visual identity across social platforms to engage global audiences, leading a team of a copywriter and social media manager to execute impactful strategies.