UI Design - Dig In App

Revolutionizing Connection with Gen Z

I contributed to the Dig In App project at I Am Female Agency. Following the previous app's success, we led front-end creative and project management for the new Dig In App. Collaborating with Putty Studio, the development studio, we introduced an interactive element with gamification to captivate Gen Z uniquely, enabling brands to connect with them in a fun and instantly rewarding manner.

The student-focused app enabled Dig In to engage with students through in-app polls and surveys, displaying real-time data of their opinions. We ingeniously devised methods to captivate students, elevating Dig In's capacity to comprehend student needs and further their brand mission.